

Hootsuite’s dashboard is viewed in “streams”, which are customizable. The Verdict: If you’re regularly using YouTube or WordPress blogging, or a personal Facebook profile, that could be the deciding factor.
#OWLY SOCIAL MEDIA FREE#
You can test both platforms with a free plan, which comes with a limited number of connected profiles and queued posts.
#OWLY SOCIAL MEDIA FULL#
Each of our clients has their own Buffer or Hootsuite account, so that they retain full control over scheduled content. 8), I’ve never found Buffer’s plan restrictive. While Hootsuite’s plan offers more connected profiles (in 2016 the difference was 50 vs. You can connect Facebook (pages, groups), Twitter, Instagram (business, personal), LinkedIn (profiles, company pages), and Pinterest profiles. One login allows for 8 social profiles, RSS feeds directly to the dashboard, a post calendar, link tracking and analytics, and built-in tools to create images or upload videos and GIFs. This will cost you $29.99 a month, which is quite a bit more than the $9.99 this plan started out at - but still doable. The social networks you can connect are Facebook (profiles, pages, groups), Twitter, Instagram (business, personal), YouTube, LinkedIn (profiles, company pages), WordPress blogs, and Pinterest profiles. Under one login you can connect up to 10 social profiles, get simple analytics reports, add RSS feeds, and do bulk scheduling.
#OWLY SOCIAL MEDIA PRO#
Hootsuite’s Pro plan is suitable for small businesses starting out on social media. Social media scheduling tool comparison Plans

Here is insight into how these two tools work, complete with personal opinions and rants, to help you choose the best tool for your business. I’ve spent a great deal of time on two of the biggest and most trusted platforms: Hootsuite and Buffer.

There are tons of scheduling tools available, and the right one for your business will depend on who needs to use it and what they need to accomplish. But scheduling is just part of what I do in a week, so like most small business social media managers, I need the tools I use to do their jobs - quickly and efficiently. I manage multiple social media profiles for Forge and Smith, and also for our clients. Scheduling tools become your constant companions, and I have zero patience for ones that don’t contribute equally to the relationship. The tools that I use are there for me when content is plentiful, and when I can’t think of a single thing to post. To get the most current capabilities of a social media scheduling tool like Buffer or Hootsuite, visit their websites.Ī social media scheduling tool is a marketer’s BFF. This article was updated on April 30th, 2019.
